How SAP Is Powering the Biggest Brands in the World: A Fascinating Look at How Top Global Brands Use SAP to Run Their Businesses

INTRODUCTION In the fast-paced world of business, agility, efficiency, and innovation are the keys to staying ahead of the competition. While customers interact with their favourite brands daily, few realize that behind the scenes, a powerful force is driving the operations of some of the biggest companies in the world—SAP. SAP (Systems, Applications, and Products […]